Episode 96

Ep 096 - The Secret behind Facebook Ads in Lead Gen - with Chuck Sharpsteen

Chuck Sharpsteen, owner of Whiskey Neat Digital Marketing, is a former marketing agency 'Tech-Guy' turned Lead-Generation Facebook Ads expert. His efficient approach to ads has allowed him to cut clients' lead costs by as much as 80% for 3 years straight. He shares with us the "secret" to getting better results for trade shows, conferences and business overall!

In this episode, learn...

  • What is the "secret" to Facebook Ads?
  • What should you do if your audience isn't on Facebook?
  • What is a "Pixel" and what do you need to know about it?
  • And more!

SPECIAL OFFER FOR LISTENERS!

  • Get FREE Access to the Facebook Campaign Balance Checklist at whiskeyneat.com
  • Sign up for his Monthly newsletter and get his complete 80/20 Ad Schema Course for FREE! Just mention you heard about it on the podcast!

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Mentioned in this episode:

Subscribe to the new Trade Show University YouTube channel!

Check out the new Trade Show University YouTube channel where we feature a growing number of training videos to help businesses get More Leads, More Sales and More Profits through the power of Trade Shows! Many videos are exclusive to YouTube and not found on the podcast. Visit, Subscribe and Binge! https://www.youtube.com/@tradeshowuniversity

About the Podcast

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Trade Show University for Virtual & Live Events
Value-packed resource for Trade Show exhibitors & producers, and those who run Virtual Events & Webinars. With our passion for shows, we'll help you Get your PhD in ROI.

About your host

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Jim Cermak

Jim Cermak - Podcast Host & "Professor" at Trade Show University - has over 25 years of marketing, consulting and training experience. Plus he has planned, exhibited and attended hundreds of trade shows. His energy and passion for helping companies succeed at their shows is what fueled him to start the Trade Show University podcast.